A New-era Streetwear Shopping Experience
React native
Gygraph
GraphQL
Sentry
About the Client
Dropsy
Co-owned by a popular influencer, Dropsy is a thriving startup in the streetwear industry that specializes in collector's edition shoes and clothing. The Dropsy app is the number #1 rated streetwear app on Apple App Store, and a top destination for staying up-to-date on the latest streetwear trends in Poland.
Leading streetwear app
The Dropsy app is the number #1 rated streetwear app on Apple App Store
Source of trends
Also, the app is a top destination for staying up-to-date on the latest streetwear trends in Poland.
Industry
Ecommerce
Market
Poland
Time
1 year
Key Outcomes
Now, Dropsy has an app that drives engagement and easily adapts to future updates.
250k users in the first month
This rapid user adoption boosts Dropsy's market presence and demonstrates strong product demand.
4.7 stars rating on App Store from over 500 reviews
The high rating increases brand credibility, attracting more users and enhancing customer trust.
Easily adaptable to changes in code
This flexibility ensures Dropsy can quickly respond to market needs, staying competitive and efficient.
1M+ downloads across Android and iOS
Reaching over 1 million downloads expands Dropsy’s user base, providing greater growth opportunities and revenue potential.
Business need
Build a Cross-Platform Sneaker Store
Launch a Mobile App
Dropsy needed a technological partner to develop and launch a user-friendly app for both iOS and Android.
MVP Development
They needed support in prioritizing features and narrowing down functionality to create a minimum viable product (MVP) before a full release.
Technical Partnership
Dropsy needed support and consultancy in expert technical decisions, including third-party integrations and platform selection.
Challenge
Provide Users with Seamless Cross-Platform Performance
Defining Feature Scope
Dropsy faced the challenge of narrowing down the features to meet both their business needs and technical requirements for the MVP.
Cross-Platform Development
The challenge was ensuring smooth deployment on both iOS and Android using React Native, without compromising on performance or user experience.
Selecting the Right Tech Stack
Choosing the right technologies and integrations was critical to meet technical goals and ensure long-term scalability.
Work done
From Concept to Scalable Mobile Experience
To gain a comprehensive understanding of Dropsy's business concept and unique selling proposition, we conducted a week-long workshop before beginning development. This enabled us to perform technical research, identify the best technologies, and select the appropriate team composition for the project.
Additionally, we proposed an MVP that included key features and could be released within two months.

We recommended using React Native for app development for the following reasons:
- Faster time-to-market: Over 95% of the code is multi-platform between iOS and Android.
- Great performance: React Native apps have nearly the same performance as native apps.
- Scalability: Dropsy had a lot of innovative ideas for the future, and it is easier and more efficient to implement changes in one app.
- Cost savings: Only one team was required to create both versions of the app.
Development Process
In line with our standard procedures, we utilized Agile SDLC while working on the Dropsy project. The team focused on delivering key milestones in just a few sprints, ensuring a smooth development process.
- Backend Development with Hygraph: We used Hygraph to build the app's backend, which greatly improved the user experience for Dropsy's content team.
- Early Access for Stakeholders: To ensure the solution aligned with Dropsy's expectations, we provided early access to the app during the development process, enabling continuous feedback.
Throughout the project, we focused on maintaining the app's scalability and long-term maintainability, ensuring it would be easy to enhance and update in the future.
Driving user engagement with custom notifications
The Dropsy mobile app's most crucial feature for driving user engagement is a highly customizable and diverse system of push notifications.
- Customizable Notifications: Users can choose which information they want to receive, ensuring the notifications are always relevant and personalized.
- Encouraging Exploration: Notifications encourage users to explore the app and view specific content, enhancing user interaction.
- Instant Actions: Notifications can prompt users to immediately open a specific screen or scroll to a particular item on the list.
To achieve this, we integrated OneSignal push notification software with the app, providing a robust and scalable solution for user engagement.
Results
Future-proof App
with Outstanding
Engagement
As a result, we delivered a scalable mobile app for Dropsy with a customizable notification system that enhances user engagement. The OneSignal integration ensures smooth communication, while our focus on maintainability guarantees the app will adapt to future needs.
250k users in the first month
4.7 stars rating on App Store from over 500 reviews
Easily adaptable to changes in code
1M+ downloads across Android and iOS
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“We are very happy with the outcomes and look forward to continuing to work with them on larger initiatives.”
Brian Grafola
CTO at Vibes
